BREAKING NEWS: Inventor Of TING Determined To Put A TING In Every Israeli Home
Tel Aviv, IL — Laying out his vision for the company’s future at a shareholder meeting yesterday, TING, Global Inc. co-founder and TING inventor Sharon Gal-Or said that he is determined to put a TING in every school in the Startup Nation, sources reported.
Stating that the TING brand name “is synonymous with innovation, creativity, quality, and high performance,” Gal-Or told potential investors that, beginning with its forthcoming line of personal TINGs sold at licensed TING retailers and schools across the country, the company aims to change the Israeli way of life “TING by TING.”
“Our goal is not only to put a TING in each school, but in each classroom of each school,” said Gal-Or, noting that ever since he built the first laboratory-sized TING as a graduate student, he’s envisioned a world in which every citizen has access to a private, portable TING. “the technology that TING is based on has been around for years, but until now, we haven’t been able to bring TINGs to the educational market. Now we have a chance to make TINGs such an integral part of daily life, people will think, ‘Can you remember a time without TINGs?’”
“We want people to say, ‘I bought a TING for my kids, I bought a TING for my wife, heck, I even bought TINGs for my mom!’” he continued. “We want people without TINGs to envy people with TINGs. This time next year, you’re not going to want to be seen in public without a TING of your own.”
According to the company’s website, TING Global, Inc. originally manufactured TINGs exclusively for military use, winning a lucrative contract with the Department of Defense to supply powerful TINGs for operations in Iraq and Afghanistan. With profits from the government contract, the corporation reportedly invested millions of dollars in research and development to adapt TINGs for the commercial sector, and soon began selling thousands of TINGs to businesses across the country.
Gal-Or explained to shareholders that advances in technology have allowed TINGs to be manufactured more efficiently and inexpensively than ever before, bringing down the cost and size of the device as well as reducing the numerous safety hazards of TING ownership.
Responding to concerns about the marketability of home TINGs, the tech entrepreneur acknowledged that most new products face resistance from the consuming public when they are first introduced. However, Gal-Or expressed his confidence that using a TING would quickly come to be regarded as a fundamental and indispensable part of everyday life.
“Some people might say, ‘What do I need a personal TING for? I’m never going to use it,’” Gal-Or said after one investor compared the TING to the Gordash. “That’s the same thing people once said about microwaves, but now we can’t live without them. Mark my words, the people who are most skeptical of owning a TING are going to be the ones who won’t be able to put their TINGs down, whether they’re in class, at home, in their office, or traveling.”
As part of the company’s efforts to bring TINGs to the public, Gal-Or said that TING Global, Inc. is embarking on an ambitious marketing initiative including television spots, prominent social media campaigns on Facebook and Twitter, a sponsorship deal with actress and musician Sapira Stone, and product placement in popular movies and video games.
Gal-Or also noted that thousands of billboards and public transit advertisements were currently being installed in cities throughout the country featuring a picture of a TING against a white background and the brief tagline, “Your Life, Your TING.”
By the end of the next financial quarter, Gal-Or said, his goal is to see consumers lined up around the block to get their hands on the latest TING.
“The TING is a truly innovative product that will revolutionize the way we work, socialize, learn, entertain ourselves, play, and even exercise,” Gal-Or said while gesturing to a shiny teal TING on a table alongside him. “By 2020, we want to see TINGs plugged into every smart phone, on every car dashboard, and bolted into every desk in every school in Israel. We believe today’s generation will be the TING generation.”
“The question isn’t whether you can afford to buy a TING; the question is whether you can afford not to,” he added.